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Entries by Blizzard

How to Optimize Images for Web & Better Page Speed

A picture may be worth a thousand words, but in an SEO-conscious world, pictures can weigh you down in your rankings. Follow these steps to optimize your images, keeping your image file size small and your page speed score big: 1. Use the right file format. Using the right image format can save you BIG […]

5 Tips to Attracting Millennials

The Largest Living Generation on Earth Millennials, a technology-loving generation born in the 80’s and 90’s, are providing the vacation rental industry an opportunity to make money. Attracting this huge generation of people, the oldest of which are already 37 years old, is important no matter where your company is located.  Whether skiing powder or […]

Geo-targeting & Reaching Customers on a Limited Budget

Authors: Danielle Rozga and Todd Chamberlin Don’t overlook the benefits of adding geo-targeting to your campaigns! Beyond the simple world of search campaigns, geotargeting in AdWords & Bing is an essential tool in your advertising quiver. What is Geo-targeting? Geo-targeting, or location targeting, allows advertisers to specifically choose the locations in which they would like […]

Don’t Be Left In The Dark – Use Google Search Console

Do you have a website? Do you market yourself online? Do you want people to find your website? All of the above? Well then YOU should be using Google Search Console. Developers, administrators and SEO specialists area already using this. If you have a website, you should be using it too. Oh, and in case […]